
The Hard Truth About Managing Digital Communities
(which no one tells you in advance)
Do you feel alone on this journey?
If you manage a digital community, you probably know these feelings:
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"Why is no one responding?" - You invest hours in quality content and people just don't respond.
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"Is it even worth it?" - You work 60 hours a week on the community and no one understands the value
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The eternal pressure - always being "on", always producing content and activities, always being available
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It's 11:00 PM - and you're still trying to calm a conflict between two members of the group?
You are not alone in these frustrations!
95% of community managers deal with:
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Unrecognized workload - you work like 3 people and get paid like one
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Managing human relations is exhausting - being a psychologist, leader and distributor at the same time
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Pressure to measure the unmeasurable - how do you prove that a community "works"?
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The challenge of balance - growing without losing the soul of the community
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The feeling that "the investment is not worth it" - how can you even make a living from this and get a return on the large investment?
It doesn't have to be like this.
Imagine for a moment that you:
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Knows exactly how to build a self-sustaining community
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You have a clear vision that you implement together with community members.
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Able to demonstrate a clear and measurable ROI for your community
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Enjoy an active and engaged community that doesn't require you to be available 24/7
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Feeling safe and in control instead of always chasing your tail
It's time to change the game.
"Managing Communities in a Changing Digital World" The complete program that will give you a foundation and practical tools to lead a community professionally
Course requirements:
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Personal interview
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Active participation and willingness to gain practical experience
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Open cameras in digital meetings
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A week of daily experimentation in creating one-minute videos
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Submitting a midterm paper
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Submitting a final project
Opening rounds:
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Morning course:
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2.12 - Tuesday from 10:00-13:30
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Evening course:
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3.12 - Wednesday from 4:30-8:00 PM –
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Will open if there is a response.
Two unique specialization tracks:
A track for entrepreneurs and social organizations led by Rei Dishon, an expert in developing social communities.
A path for organizations
Led by Galit Ganor, an expert in leading organizational communities and professional development
Course scope
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60 academic hours
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15 weekly sessions of 4 academic hours
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Three physical meetings on the Bar-Ilan University campus and a field trip to Tel Aviv
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3 virtual meetings per month - practical learning in a digital environment
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Personal guidance combined with practical experiences

What will you learn?
Building a strategic plan for the community
Developing an effective community content strategy
Advanced digital tools and platforms for content creation, digital space management (Facebook, WIX Teams, Canva, and more)
Measuring success and creating value in communities
Techniques and tools for connecting people to the community
The world of communities - concepts, models and methodologies The leading role of the community
Advanced techniques for creating inspiring content using AI tools
The Video Challenge - A hands-on experience in creating videos with storytelling to build confidence in uploading videos and Reels
A fun field trip to communities and ecosystems in Tel Aviv
Community leader role
"The program that will change your career!"
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If you are a professional who wants to integrate the community sector into your work.
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If you are involved in learning, training, human resources, knowledge, and internal organizational communication in various organizations and want to promote employee connectivity.
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If you are an educator or academic who is interested in promoting professional communities according to their fields of expertise, in the classroom or in connection with parents and teachers.
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Or perhaps people who are engaged in social, community, or welfare work and are interested in strengthening the digital aspect.
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If you are a therapist and people who are interested in bringing additional value to their customer community.
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Or people who want to make a career change and lead communities as their primary profession.
If you answered one of these questions correctly – it seems the program is right for you!

סרטונים בדקה
סרטונים של בוגרי הקורסים שלנו
סרטונים של בוגרי הקורסים שלנו


דנה סרטון בוגרים 24

דגנית סרטון בוגרים 24

אתי רז - מנהלת קהילת ALL CLUB בוגרת קורס הכשרה למנהלי קהילות
Videos and alumni recommendations
Alumni recommendations

Moshe Cohen, seeing you from afar
"My positive impression began during the process of inquiring about the course, and I actually consulted Galit regarding the role of community leader. I was very impressed by the desire to help and contribute knowledge and experience, even without registering for the course or compensation. Later, I signed up for the joint course run by Galit and Rei, a course in which I was exposed to a variety of community activities and an extensive toolbox for implementing digital community communication. It was a fruitful course with a lot of material, a lot of examples, and a good combination between two good and professional people, Galit and Rei. Admittedly, I still have to digest the extensive material and put it into practice, but it is clear that within the course and after it, there is someone to turn to for tips and assistance."

Ortal Greenberg Ilany, WhiteSource Software
As a leader of a professional community of software developers, I learned in the course the importance of creating interpersonal relationships and connections in the community, and the indirect contribution of connection to the professional aspect. The course greatly expanded my knowledge regarding different platforms and methods through which it is possible to influence the growth of the community.

Vika Minkovich Mualem, Friends for Old Age - Matav Association
Galit and Rei's course provided a wealth of knowledge on community management and generally opened the door to a different way of thinking about leading various processes.
Galit and Rei's guidance was excellent! Both were eloquent, interesting, and the different style of guidance led to listening, asking questions, and fruitful sharing among the group members.
Glad I joined!"

Orly Ravid, Already Back, Communities and Entrepreneurship for the Elderly
It's unusual fun that two experts of the caliber of Galit and Rei, in collaboration with course participants, think with you about how to turn your community into a success story. The great thing about the course is – providing a wealth of knowledge, and exposure to living, breathing communities online in a way that opens the mind to what else is possible in the field of each of us. So if you have a community or are in the planning stage – I highly recommend Rei and Galit's educational and fun course.

Samira Assi, Alumni Organizations at the Accord Association and the Havatzelet Group
"The positive atmosphere in the course, in addition to the pleasant attitude of the instructors, made me connect and belong to the group. The course provided me with many and diverse digital tools on the subject of community leadership, and also provided me with interesting and in-depth material on the subject of communities in order to understand, develop, and educate."
Why should you study with us?
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To acquire a profession adapted to the new and hybrid labor market.
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So that you can fulfill your dream.
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So that you can advance people and communities and together bring significant value to you and the environment.
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To get tools for creating employee connections in your organization.
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To overcome fears and barriers of the digital world and improve your digital skills.
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A full week of hands-on experience filming one-minute videos, including feedback and learning
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Experience writing posts that encourage people to respond and connect
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Introduction to a variety of tools that can be a digital space for the community
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And many more surprises
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With us, you will undergo professional, practical training and a personal process, in the end, your community's vision will come closer to what you dreamed of.
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A high-level course in collaboration with the Professional Development Unit, Bar Ilan University.
Do you have it?
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He is the one who knows everyone , always organizing events and activities for all the members, always at the center of attention.
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You love people in general and want to work in a field that will allow you to realize your passion and natural skills.
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Or maybe you have already found your path and are already leading a community and you want to stay updated, deepen your knowledge, and receive additional tools – tools for empowerment, realizing your potential, and creating value for your members.
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Maybe you are responsible for employee connectivity and want to strengthen their belonging to the organization.
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We invite you to join us for a course on community management in a changing digital world.
The added value
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Certificate from the Professional Development Unit at Bar-Ilan University
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A professional network with leading colleagues from diverse fields
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Personal support in developing your community throughout the course
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Practical tools that can be implemented immediately in the field
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Practical experience in creating videos and content
Who is the course for?
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Human Resources and Organizational Development Managers
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Leaders of internal communication, innovation and digital, and communities in organizations
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Managers in non-profit organizations and social organizations that lead employees, activists, and volunteers.
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Entrepreneurs and business owners who are interested in developing and improving their business and services.
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Content and marketing professionals who are interested in expanding their circle of influence.

A team to accompany you
Get to know us a little better.

Galit Ganor
Course leader
Expert in learning communities and knowledge in organizations, owner of Social Knowledge
My goal is to "bring innovation from the Internet into everyday life in organizations", digital transformation, communities, learning, organizational communication, knowledge, collaboration, employee experience and customer experience. With over 20 years of experience as a business-technology activity leader, in large and international organizations, an expert in managing and establishing organizational knowledge processes and leveraging employee knowledge to improve business performance and establishing and implementing knowledge platforms in the organization, recently working extensively with Microsoft Teams.
My greatest pleasure is implementing innovative ideas for managing work in organizations through learning, professional knowledge, organizational communication, the wisdom of crowds, social networks, knowledge communities, and collaboration in three aspects: processes and culture, content, and technology. This is all while managing technological, methodological, and expert teams in the organization.
A team to accompany you
Get to know us a little better.

גלית גנאור
מובילת הקורס
Expert in learning communities and knowledge in organizations, owner of Social Knowledge
My goal is to "bring innovation from the Internet into everyday life in organizations", digital transformation, communities, learning, organizational communication, knowledge, collaboration, employee experience and customer experience. With over 20 years of experience as a business-technology activity leader, in large and international organizations, an expert in managing and establishing organizational knowledge processes and leveraging employee knowledge to improve business performance and establishing and implementing knowledge platforms in the organization, recently working extensively with Microsoft Teams.
My greatest pleasure is implementing innovative ideas for managing work in organizations through learning, professional knowledge, organizational communication, the wisdom of crowds, social networks, knowledge communities, and collaboration in three aspects: processes and culture, content, and technology. This is all while managing technological, methodological, and expert teams in the organization.

רעי דישון
יזם קהילות בנשמה
Expert in developing social communities, owner of Commagain
Facilitating social innovation and developing communities and organizations and holds a degree in design with a specialization in society and the environment.
He has extensive experience in establishing and developing communities (the Professional Forum for Community and Organization Leaders, "Israeli Artists - Professional Community for Plastic Artists", the Graduate Organization Forum), a founding member of the ROI Community of the Shusterman Foundation and one of the former representatives of Burning Man in Israel, and a creator-member of the Midburn and Art Space associations in Kiryat El-Melacha.
Lives and breathes communities and brings innovation and dialogue into community discourse

גל שחף
מוציא מאזור הנוחות
Designer and brand specialist in visual communication and video content creation, owner of Sleepwalkers , the video challenge
Designer, creative, brand, and user experience (UX) planner. Owner of Sleepwalkers Studio. Expert in visual communication and video content creation. Storytelling is what I do in my profession. I tell stories about products, services, companies, people. Because a story is the best, most effective, and most experiential way to convey a message. I lead storytelling challenges, and enjoy marketing them even more. Marketing gives me the opportunity to tell stories.
The 'Sukkhti Video Challenge', which I have been delivering to a diverse audience for two years, grew out of branding processes with clients who had difficulty uploading videos of themselves speaking. I invented simple and liberating exercises for them to express themselves in front of a camera, and to distill messages into a fluid narrative. The process proved itself in removing barriers and fears, and after participating in the challenge, participants began to create video content effortlessly - a success that led me to make these tools accessible to the general public. Among

ניצן פימנטל
יועצת ארגונית ומטפלת
Designer and brand specialist in visual communication and video content creation, owner of Sleepwalkers , the video challenge
Designer, creative, brand, and user experience (UX) planner. Owner of Sleepwalkers Studio. Expert in visual communication and video content creation. Storytelling is what I do in my profession. I tell stories about products, services, companies, people. Because a story is the best, most effective, and most experiential way to convey a message. I lead storytelling challenges, and enjoy marketing them even more. Marketing gives me the opportunity to tell stories.
The 'Sukkhti Video Challenge', which I have been delivering to a diverse audience for two years, grew out of branding processes with clients who had difficulty uploading videos of themselves speaking. I invented simple and liberating exercises for them to express themselves in front of a camera, and to distill messages into a fluid narrative. The process proved itself in removing barriers and fears, and after participating in the challenge, participants began to create video content effortlessly - a success that led me to make these tools accessible to the general public. Among

עלות
חלק א' - קורס יסודות – הקמת קהילה, תוכן ויסודות ה-AI
60 שעות אקדמיות
6,000 ש"ח
חלק ב - קורס מתקדמים – קהילות בארגונים, סטוריטלינג בווידאו ו-AI מתקדמת
30 שעות אקדמיות
3,000 ש"ח
ניתן להרשם לכל התוכנית ב- 10% הנחה כלומר סה"כ 8100
Videos and stories of alumni
Articles on the topic of communities
Some of our course graduates
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