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Managing communities in a changing digital world

מתודות לניהול קהילות, תוכן דיגיטלי: Storytelling בווידאו, ו- AI

Bar Ilan Professional Development Unit

Course in collaboration with the Professional Development Unit at Bar Ilan University

The Hard Truth About Managing Digital Communities

(which no one tells you in advance)

Do you feel alone on this journey?

If you manage a digital community, you probably know these feelings:

  • "Why is no one responding?" - You invest hours in quality content and people just don't respond.

  • "Is it even worth it?" - You work 60 hours a week on the community and no one understands the value

  • The eternal pressure - always being "on", always producing content and activities, always being available

  • It's 11:00 PM - and you're still trying to calm a conflict between two members of the group?

You are not alone in these frustrations!

95% of community managers deal with:

  • Unrecognized workload - you work like 3 people and get paid like one

  • Managing human relations is exhausting - being a psychologist, leader and distributor at the same time

  • Pressure to measure the unmeasurable - how do you prove that a community "works"?

  • The challenge of balance - growing without losing the soul of the community

  • The feeling that "the investment is not worth it" - how can you even make a living from this and get a return on the large investment?

It doesn't have to be like this.

Imagine for a moment that you:

  • Knows exactly how to build a self-sustaining community

  • You have a clear vision that you implement together with community members.

  • Able to demonstrate a clear and measurable ROI for your community

  • Enjoy an active and engaged community that doesn't require you to be available 24/7

  • Feeling safe and in control instead of always chasing your tail

It's time to change the game.

"Managing Communities in a Changing Digital World" The complete program that will give you a foundation and practical tools to lead a community professionally

Course requirements:

  • Personal interview

  • Active participation and willingness to gain practical experience

  • Open cameras in digital meetings

  • A week of daily experimentation in creating one-minute videos

  • Submitting a midterm paper

  • Submitting a final project

Course requirements:

  • Personal interview

  • Active participation and willingness to gain practical experience

  • Open cameras in digital meetings

  • A week of daily experimentation in creating one-minute videos

  • Submitting a midterm paper

  • Submitting a final project

Opening rounds:

  • Morning course:

  • 2.12 - Tuesday from 10:00-13:30

  • Evening course:

  • 3.12 - Wednesday from 4:30-8:00 PM –

  • Will open if there is a response.

Two unique specialization tracks:

A track for entrepreneurs and social organizations led by Rei Dishon, an expert in developing social communities.

 

A path for organizations

Led by Galit Ganor, an expert in leading organizational communities and professional development

Course scope

  • 60 academic hours

  • 15 weekly sessions of 4 academic hours

  • Three physical meetings on the Bar-Ilan University campus and a field trip to Tel Aviv

  • 3 virtual meetings per month - practical learning in a digital environment

  • Personal guidance combined with practical experiences

Designer (3).jpeg

אני רוצה לקבל עוד מידע על נושא קהילות

קורס רלוונטי
קורס בוקר בימי שלישי
קורס ערב בימי רביעי
עוד לא יודע
מסלול שמעניין אותי
מסלול לארגונים
מסלול ליזמים חברתיים ועמותות
האם יש לי קהילה

What will you learn?

Building a strategic plan for the community

Developing an effective community content strategy

Advanced digital tools and platforms for content creation, digital space management (Facebook, WIX Teams, Canva, and more)

Measuring success and creating value in communities

Techniques and tools for connecting people to the community

The world of communities - concepts, models and methodologies The leading role of the community​​

Advanced techniques for creating inspiring content using AI tools

The Video Challenge - A hands-on experience in creating videos with storytelling to build confidence in uploading videos and Reels

A fun field trip to communities and ecosystems in Tel Aviv

Community leader role

"The program that will change your career!"

  • If you are a professional who wants to integrate the community sector into your work.

  • If you are involved in learning, training, human resources, knowledge, and internal organizational communication in various organizations and want to promote employee connectivity.

  • If you are an educator or academic who is interested in promoting professional communities according to their fields of expertise, in the classroom or in connection with parents and teachers.

  • Or perhaps people who are engaged in social, community, or welfare work and are interested in strengthening the digital aspect.

  • If you are a therapist and people who are interested in bringing additional value to their customer community.

  • Or people who want to make a career change and lead communities as their primary profession.

 

If you answered one of these questions correctly – it seems the program is right for you!

סרטונים בדקה

סרטונים בדקה

סרטונים של בוגרי הקורסים שלנו

סרטונים של בוגרי הקורסים שלנו

סרטונים של בוגרי הקורסים שלנו
דנה סרטון בוגרים 24

דנה סרטון בוגרים 24

01:24
דגנית סרטון בוגרים 24

דגנית סרטון בוגרים 24

01:09
אתי רז - מנהלת קהילת ALL CLUB  בוגרת קורס הכשרה למנהלי קהילות

אתי רז - מנהלת קהילת ALL CLUB בוגרת קורס הכשרה למנהלי קהילות

02:12

Videos and alumni recommendations

Alumni recommendations

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Moshe Cohen, seeing you from afar

"My positive impression began during the process of inquiring about the course, and I actually consulted Galit regarding the role of community leader. I was very impressed by the desire to help and contribute knowledge and experience, even without registering for the course or compensation. Later, I signed up for the joint course run by Galit and Rei, a course in which I was exposed to a variety of community activities and an extensive toolbox for implementing digital community communication. It was a fruitful course with a lot of material, a lot of examples, and a good combination between two good and professional people, Galit and Rei. Admittedly, I still have to digest the extensive material and put it into practice, but it is clear that within the course and after it, there is someone to turn to for tips and assistance."

Ortal Greenberg

Ortal Greenberg Ilany, WhiteSource Software

As a leader of a professional community of software developers, I learned in the course the importance of creating interpersonal relationships and connections in the community, and the indirect contribution of connection to the professional aspect. The course greatly expanded my knowledge regarding different platforms and methods through which it is possible to influence the growth of the community.

women

Vika Minkovich Mualem, Friends for Old Age - Matav Association

Galit and Rei's course provided a wealth of knowledge on community management and generally opened the door to a different way of thinking about leading various processes.

Galit and Rei's guidance was excellent! Both were eloquent, interesting, and the different style of guidance led to listening, asking questions, and fruitful sharing among the group members.

Glad I joined!"

Orly Ravid

Orly Ravid, Already Back, Communities and Entrepreneurship for the Elderly

It's unusual fun that two experts of the caliber of Galit and Rei, in collaboration with course participants, think with you about how to turn your community into a success story. The great thing about the course is – providing a wealth of knowledge, and exposure to living, breathing communities online in a way that opens the mind to what else is possible in the field of each of us. So if you have a community or are in the planning stage – I highly recommend Rei and Galit's educational and fun course.

Samira Assi

Samira Assi, Alumni Organizations at the Accord Association and the Havatzelet Group

"The positive atmosphere in the course, in addition to the pleasant attitude of the instructors, made me connect and belong to the group. The course provided me with many and diverse digital tools on the subject of community leadership, and also provided me with interesting and in-depth material on the subject of communities in order to understand, develop, and educate."

Why should you study with us?

  • To acquire a profession adapted to the new and hybrid labor market.

  • So that you can fulfill your dream.

  • So that you can advance people and communities and together bring significant value to you and the environment.

  • To get tools for creating employee connections in your organization.

  • To overcome fears and barriers of the digital world and improve your digital skills.

  • A full week of hands-on experience filming one-minute videos, including feedback and learning

  • Experience writing posts that encourage people to respond and connect

  • Introduction to a variety of tools that can be a digital space for the community

  • And many more surprises

  • With us, you will undergo professional, practical training and a personal process, in the end, your community's vision will come closer to what you dreamed of.

  • A high-level course in collaboration with the Professional Development Unit, Bar Ilan University.

Do you have it?

  • He is the one who knows everyone , always organizing events and activities for all the members, always at the center of attention.

  • You love people in general and want to work in a field that will allow you to realize your passion and natural skills.

  • Or maybe you have already found your path and are already leading a community and you want to stay updated, deepen your knowledge, and receive additional tools – tools for empowerment, realizing your potential, and creating value for your members.

  • Maybe you are responsible for employee connectivity and want to strengthen their belonging to the organization.

  • We invite you to join us for a course on community management in a changing digital world.

The added value

  • Certificate from the Professional Development Unit at Bar-Ilan University

  • A professional network with leading colleagues from diverse fields

  • Personal support in developing your community throughout the course

  • Practical tools that can be implemented immediately in the field

  • Practical experience in creating videos and content

Who is the course for?

  • Human Resources and Organizational Development Managers

  • Leaders of internal communication, innovation and digital, and communities in organizations

  • Managers in non-profit organizations and social organizations that lead employees, activists, and volunteers.

  • Entrepreneurs and business owners who are interested in developing and improving their business and services.

  • Content and marketing professionals who are interested in expanding their circle of influence.

Designer (3).jpeg

אני רוצה לקבל עוד מידע על נושא קהילות

קורס רלוונטי
קורס בוקר בימי שלישי
קורס ערב בימי רביעי
עוד לא יודע
מסלול שמעניין אותי
מסלול לארגונים
מסלול ליזמים חברתיים ועמותות
האם יש לי קהילה

A team to accompany you

Get to know us a little better.

Videos and stories of alumni

No posts published in this language yet
Once posts are published, you’ll see them here.

Articles on the topic of communities

No posts published in this language yet
Once posts are published, you’ll see them here.

Some of our course graduates

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all-alub-new-logo-84-30
eco freako
תעשייה אווירית
תנובה
קרן רשי
עסק משלך
עמותת נגישות
עיריית ירשלים
ותיקה ברשת
מטב
מעברים
עוד גורצקי
גבעת חביבה
בית נשים יוצרות
אקורד
אוניברסיטת תל אביב
Whitesource_Logo_RGB_Horizontal-dark-04
hasub
eilat
logo_small_1
Rashi
לאובק
אמן
שבס
ראעכבה-1
המחלבה
הרשת הגלילית
חברת-חשמל-לוגו
נציבות שירות המדינה
עושים נפשות חוכמת דרך - דנה
יד הנדיב
הכוורת
החברה למתנסים
דרכים צדדיות
אלתא
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